- Experiment ID
2026-07-autoclipping-marketing- Experiment Type
- apex / user
- Analysis Summary
- Shows a game-activity coachmark that introduces Auto-Clip and offers to enable it.
- Why It Matters
- People who have not discovered Auto-Clip can learn about it at a relevant moment and review the setting immediately.
- Detailed Description
- Users become eligible for the game-activity coachmark only when Clips and Auto-Clip are available, Discord has prior game history, and the user has not explicitly configured Auto-Clip.
- The coachmark says ‘Auto clipping is here,’ explains that it automatically captures gaming moments, and enables Clips and Auto-Clip before opening Clips settings when the user accepts.
- Current Canary combines enableMarketing with game history, Clips state, and the saved-setting check.
- The experiment controls the introduction; merely seeing the coachmark does not turn the feature on.
- Focus Area
- Auto-Clip introduction coachmark
- Importance
- medium
- Default Config
{
"enableMarketing": false
}- Variations
{
"1": {
"enableMarketing": true
}
}