- Experiment ID
2026-05-nitro-home-header- Experiment Type
- apex / user
- Treatments
- Variant 0
- Variant 1
- Variant 2
- Variant 3
- Previous Treatments
- Analysis Summary
- Compares multiple subscriber hero header layouts on Nitro Home.
- Why It Matters
- The Nitro Home header is the first place users see subscription benefits and CTAs, so layout variants can affect benefit comprehension and conversion.
- Detailed Description
- This experiment splits the Nitro Home subscriber hero header into control, treatment_a, treatment_b, and treatment_c.
- In the Canary chunk, subscriber_home_hero reads the treatment value, sets isInNitroHomeHeaderTreatment when it is not control, and renders a treatment-specific header component.
- Focus Area
- Nitro Home
- Importance
- high
- Default Config
{
"treatment": "control"
}- Variations
{
"0": {
"treatment": "control"
},
"1": {
"treatment": "treatment_a"
},
"2": {
"treatment": "treatment_b"
},
"3": {
"treatment": "treatment_c"
}
}- Previous Default Config
- Previous Variations
- Signals
- Locations
- UI IDs
- Linked Commands