experiment: 2026-05-use-ad-analytics-interface (user)

Discord datamining experiment added: 2026-05-use-ad-analytics-interface. Tests how sponsored content or ad CTAs are measured from load through external click an...

experimentadded2026-06-05T16:15:43Z

Experiment ID: 2026-05-use-ad-analytics-interface
Experiment Type: apex / user
Treatments: Variant 0
Variant 1
Variant 2
Variant 3
Variant 4
Variant 5
Analysis Summary: Tests how sponsored content or ad CTAs are measured from load through external click and impression states.
Why It Matters: maxStep ranges from -1 to 4, letting Discord roll out and validate deeper CTA funnel measurement in controlled steps.
Detailed Description: This experiment gates a staged analytics interface for sponsored content and ad CTAs.
The Canary chunk registers STEP_1_LOADED through STEP_5_VIEWED_IMPRESSION next to maxStep, so the change is about how far the ad/Quest CTA measurement funnel is enabled rather than a direct visual redesign.
Focus Area: Ads/Quest analytics
Importance: medium
Config Keys: enabled
maxStep
Default Config: { "enabled": false, "maxStep": -1 }
Variations: { "0": { "enabled": false, "maxStep": -1 }, "1": { "enabled": true, "maxStep": 0 }, "2": { "enabled": true, "maxStep": 1 }, "3": { "enabled": true, "maxStep": 2 }, "4": { "enabled": true, "maxStep": 3 }, "5": { "enabled": true, "maxStep": 4 } }

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experiment: 2026-05-use-ad-analytics-interface (user)